Selfridges

HTML emails and home page banners for iconic British retailer.

Striving to be at the forefront of new ways of marketing for a high end brand, retaining existing customers and a younger audience.



  • Client: Selfridges / Category: Digital

With a high profile built up over a hundred years, a television series on their founder, and books written about their approach, all design for Selfridges is highly scrutinised and precise. Direct marketing campaigns highlight fashion edits for their large customer base and home page banners carry their unique retail approach online, while maintaining their historic brand elements.
I designed html emails for the marketing push of new seasons items.