A fast paced environment that demanded consistently high levels of design work.
Better is one of the UK’s leading leisure centre providers and currently run over 250 sites. All sites have highly individual POS and signage needs that need to be specifically catered for. Work included designing nationwide campaigns for their ‘global’ sales and everything from flyers to 48 sheet billboards. 6 sheet bus adverts, lamppost banners, bus supersides, tube ticket gates and posters all presented unique physical challenges, and needed to stand out and attract attention while surrounded by competing messages and noise.